Question 1

Is a cold email agency cheaper than hiring an SDR?

Accepted Answer

Not always. An agency avoids salary, hiring and management costs, but you still pay a fee plus tools and data. Compare the all-in cost for your situation.

Question 2

When should a small company not use a cold email agency?

Accepted Answer

When the offer hasn't sold yet or the ideal customer isn't clear. You'll learn more doing the first conversations yourself.

Question 3

Can I switch from an agency to an in-house SDR later?

Accepted Answer

Yes, if you own the tools. With FabMeet, domains, inboxes and software are in your name, so an SDR can take over without starting again.

Question 4

Does FabMeet replace an SDR?

Accepted Answer

Partly. I handle strategy, research, copy and sending. I don't reply to prospects or book meetings.

Question 5

How fast does FabMeet get going compared with a new SDR?

Accepted Answer

Warm-up starts in week 1 and first emails go out in about 2 weeks. A new SDR has to be hired and ramped up first.

Cold email agency vs in-house SDR vs doing it yourself